Qianlong

08

2025

-

09

What aspects are included in packaging and graphic design?

Clearly indicate manufacturer information (name, address, phone number, etc.), product name, ingredient list, usage instructions, production date, and expiration date to safeguard consumer rights.

　　Packaging and graphic design primarily include the following aspects:

　　Product Information Design

　　Clearly indicate manufacturer information (name, address, phone number, etc.), product name, ingredient list, usage instructions, production date, and expiration date to safeguard consumer rights.

　　Brand and Visual Design

　　Includes brand identity elements such as the LOGO and name, along with creative graphic designs, while leveraging color combinations and typography to strengthen brand recognition.

　　Surface Decorative Design

　　Employing concrete/abstract graphics, text combinations, or patterned decorations—such as Starbucks’ leaf motif seamlessly integrated with its eco-friendly ethos.

　　Material and Process Selection

　　Choose eco-friendly materials (such as biodegradable plastics) or special techniques (like hot foil stamping) based on product features—this not only protects the product but also enhances its tactile appeal.

　　Label and Sign Design

　　Packaging labels must include information such as barcodes and quality inspection numbers, while shipping packaging should be clearly marked with transportation labels (e.g., shipping marks, net weight) to ensure seamless identification throughout the logistics process.

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